Lending Club Blog

Clipping Coupons

My recent post about supermarket loyalty cards got me thinking about using coupons in general. Just like Lending Club has improved the lending industry with its P2P loans, more advanced savings methods have added to the obsolescence of coupons. Taking a close look at them, though, may reveal that they still offer substantial savings potential.

To determine if it’s worth it for you to use coupons, you need to know a number of things first. You’ll need to know what your time is worth. You’ll need to know the value of the coupons, including any multipliers offered by your preferred store. You should take other intangibles into account, such as the cost of using the desired store, brand loyalty, etc.

Obviously using coupons is worth it if you will save more money than the time it takes to find and use the coupons. You may find that it’s only worth using easily accessible coupons, such as those that print out along with your receipt. The time to find others, such as by scouring newspapers and magazines, may be more valuable than the discount that you’ll receive.

The intangibles, mentioned above, often make it difficult to determine the true value of a coupon. For example, the pleasure of using a branded product versus a generic may not be worth the normal premium paid for the brand, but may be worth it when the branded product is discounted by a coupon. Similarly, you’ll have to consider whether driving across town (on $3 a gallon gas) is worth getting double coupons versus single at a closer merchant.

With many discounts now being taken automatically through supermarket loyalty cards, the whole concept of coupons seems less relevant. Some people still use the system though, which indicates that underlying value likely still exists. You should be able to spot the coupons that are worth it to you more easily once you’ve considered the value of your time and the true savings a coupon has to offer.

Wednesday, December 12th, 2007 at 6:17 am

Comments (0)


Welcome Home

Lending Club named #5 on Forbes’ Most Promising Companies List

Get ready for tax season with Lending Club’s Tax Form Guide

New Adjusted Return Metric

See more
Lending Club Awards
  • Archives z

Recent Posts

A Message to Investors from our President and Acting CEO

Today, our President and acting… Read More »
May 19, 2016

Lending Club Receives Tribeca Disruptive Innovation Award

Disruptive innovation comes in many… Read More »
April 29, 2016

Lending Club Business Financing Review

One of the biggest challenges of owning a small… Read More »
April 27, 2016

Lending Club partners with Funding Circle and Prosper to launch Marketplace Lending Association

Read More »
April 7, 2016

Lending Club Welcomes Maryland and North Dakota Investors!

We’re now open to retail… Read More »
February 23, 2016

What is Lending Club?

More than one million Americans have achieved their financial… Read More »
February 16, 2016

Get ready for tax season! Lending Club Now Offering TurboTax Integration for Form 1099s

Read More »
February 12, 2016

Lending Club Success: Surpassing $16 Billion in Loans

Founded in 2007, Lending Club’s… Read More »
February 11, 2016

Credit Performance Update

Summary: Credit performance of our standard program is coming… Read More »
February 7, 2016

Critical Small Business Financing Issues

A recent Harris Poll survey conducted on behalf of… Read More »
December 17, 2015


We went public today!

Ringing the bell this morning at the New York… Read More »
December 11, 2014

New and Improved Statistics Page

We recently redesigned our Loan Statistics page to make… Read More »
November 13, 2014

Lending Club Honored with Economist Innovation Award

This month I was honored… Read More »
October 15, 2014

Welcome Vermont Investors!

Today, we’re thrilled to welcome residents of the state… Read More »
September 4, 2014

We filed to go public today

We filed a registration statement with the SEC today… Read More »
August 27, 2014

Our Billion Dollar Quarter

We’re excited to announce  that we’ve facilitated over $5… Read More »
July 8, 2014

Is Lending Club Available in My State?

Is Lending Club available in my state? That is… Read More »
July 7, 2014

Lending Club Joins Senator Cory Booker to Discuss Improving Access to Capital for Small Businesses

Read More »
June 20, 2014

Lending Club Named a CNBC Top 50 Disruptor for a Second Year

For the second year in… Read More »
June 17, 2014

PRIME is now Automated Investing

Lending Club is excited to announce that PRIME has… Read More »
May 14, 2014
View All w